What will you curate?

It isn't often you have the opportunity to collaborate with a high fashion brand and a beacon in the art world – let alone when they create something together for the first time. We did. And it was suitably fabulous. 

Fondazione Prada and the Qatar Museums Authority asked us to work with them to launch an award – the first of its kind – to recognize up and coming talent in curation.

The ambition is to appeal beyond established curators, instead opening the field to anyone wanting to creatively and socially define what the perfect exhibition could look like.

Could that be you? If so, click here to find out more and enter.

Here at W+K we designed and built the award website, created the hero 'call for entries' launch film, devised the look and feel for the award and created all promotional materials.

Entries are open until the end of the year but to punctuate the submissions period, we're releasing a series of Pinterest Boards. These are being curated by hand picked influencers from the world of art and culture. Their brief? To curate a board based on their idea of the most inspirational exhibition. Ever. 

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The first sees the release of a Board from Vimeo's Lead Curator, Jordan McGarry. You can check back for more boards very soon.