Wieden + Kennedy's 'Grrr' commercial for Honda diesels has been named 'best of the decade' in their best of the 2000s roundup by Adweek magazine.
It's not often that you see cynical ad mavens shuffling out of the
Palais de Festivals in Cannes not only smiling about a commercial but
also whistling the jingle. But Honda's "Grrr"—created by Wieden +
Kennedy, London—is a special case. An unlikely mix of cute animals
frolicking in a CGI Eden, flying diesel engines and the
gravel-on-velvet voice of Garrison Keillor, the spot won a slew of
awards in 2005. It gets ours for the best of the decade, period.