Tesco support Soccer Aid

Before we turn our full attention to the Maracanå next week, the footballing world looks to Manchester to set the stage.

Yes, this Sunday the boys are back for the biennial Soccer Aid charity tournament at Old Trafford.

The brain child of Robbie Williams back in 2006, the event has gained tremendous momentum with former pros and 'still hopeful' celebrities called up to two opposing starting XIs – one for England, the other representing The Rest of the World.

UNICEF is the sole beneficiary of the tournament with all proceeds going to that charity. To date, Soccer Aid has raised a whopping £12million on their behalf.

And for the first time, Tesco is the official fundraising sponsor, so to mark the event, will be launching a suite of idents to run during the hour-long preview show this Friday and the live coverage of the match on Sunday. Both on ITV.

We're welcoming everyone passing through the agency between now and kick off to dig deep and donate.

Even our reception's very own Blenderman is building pre-match frenzy.

Blender Man

If you aren't passing by Hanbury St before Sunday, you can do it for the kids here.


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